FM Radio Station (Drive-Time Workflow Reinvention)
Context
A city FM morning show often slipped on timing and promos.
Objective
Tighten on-air and promo delivery without burning out the team.
My Role
Ops architect across programming, production, and promotions.
Approach
Introduced a daily 10-minute live-show stand-up (block timing, guests, promos).
Mapped producer → host → board-op handoffs for ad reads and music beds.
Created a “red-flag” board for real-time issues (guests late, copy changes).
Impact
Zero missed segments, cleaner transitions, and fewer last-second scrambles in the booth.
Why it matters
The station became a trusted daily habit—stronger for listeners, and more valuable for advertisers (morning-block retention +22%, sold-through promo inventory +15%).
City Theater (Production Systems Overhaul)
Context
A 500-seat theater losing hours to last-minute chaos backstage.
Objective
Make show prep predictable without dulling the creative edge.
My Role
Creative Ops lead, designing the end-to-end production cadence.
Approach
Built a weekly run-of-show ritual (table reads → tech notes → cue lock).
Standardized handoffs between stage management, lighting, sound, and wardrobe.
Introduced a same-day feedback loop to fix snags between rehearsals.
Impact
Performances shifted from scramble to smooth. The crew gained back meaningful time and energy for the performance on stage.
Why it matters
The theater could punch above its weight—presenting like a major house while keeping its local heartbeat (repeat attendance +18%, late starts down 40%).
National TV Channel (Control Room & On-Air Promos)
Context
With a new identity, the channel needed promos synced to blocks.
Objective
Unify control, graphics, and promos to one cadence.
My Role
Cross-team ops lead for daily on-air packaging and rotations.
Approach
Established a weekly promo grid (by show, by audience, by daypart).
Created a graphics intake lane: request → proof → versioning → playout.
Added a “last-mile” checklist before ingest to avoid wrong-spot errors.
Impact
Promos rolled in the right place, at the right time—consistently. The channel looked modern and intentional.
Why it matters
Viewers felt guided, not blasted; tune-in behavior improved because the packaging matched the promise (next-block retention +12%, promo recall +19%).
Digital Newsroom (Fast Publishing Desk)
Context
A digital paper trailed rivals by hours on breaking news.
Objective
Cut draft-to-publish time while protecting accuracy and voice.
My Role
Publishing ops lead between reporters, editors, and the CMS desk.
Approach
Built a two-lane system: “bulletins” (fast) and “features” (deep).
Pre-approved style blocks/asset kits to plug content in quickly.
Instituted a three-touch edit (reporter → slot editor → copy) with timers.
Impact
Breaking posts went live in hours, not days. Readers got timely updates without quality cliffs.
Why it matters
The outlet shifted from being a follower to shaping the news cycle—and earned daily check-in behavior (return visits +28%, push-open rate +21%).
Election Night War Room (Live Data Ops)
Context
Elections needed real-time maps and tallies under pressure.
Objective
Orchestrate one source of truth and a calm, repeatable cadence.
My Role
Night-of ops director over data, visuals, anchors, and publishing.
Approach
Staged a mock election night to pressure-test roles and fail points.
Created a data→graphics→anchor script pipeline with checkpoint times.
Set “pause points” to correct or clarify when incoming data conflicted.
Impact
Visuals hit screens while competitors were still loading assets. The team stayed composed and accurate under fire.
Why it matters
Credibility is earned on nights like this; the outlet became a go-to source when it counted most (peak concurrent viewers 2.1× baseline, zero retractions).
Sponsored Theater Production (Brand & Art in Sync)
Context
Season production had a national sponsor with key deliverables.
Objective
Meet sponsor commitments without hijacking the creative process.
My Role
Ops lead bridging artistic team, FOH/BOH, and sponsor reps.
Approach
Mapped sponsor touchpoints (program, foyer, curtain speech, recap deck).
Built a non-intrusive brand kit that fit the show’s visual language.
Scheduled capture windows (photo/video) that didn’t interrupt rehearsals.
Impact
Art stayed intact; sponsor was thrilled; reporting was frictionless.
Why it matters
The theater proved it could deliver ROI without compromising the work—opening doors to bigger partnerships (sponsor CSAT 9.3/10, renewal value +25% YoY).
Community Radio Collective (Volunteer-to-Pro Cadence)
Context
A volunteer-run station had great voices but uneven execution.
Objective
Build a light, repeatable system that feels supportive, not corporate.
My Role
Systems coach across training, scheduling, and show delivery.
Approach
Created a one-page show kit (intros, beds, ad reads, tech checklist).
Set a rotating mentor schedule pairing vets with new hosts.
Introduced a monthly “aircheck night” with constructive feedback.
Impact
Consistency rose without killing personality. More local stories made it to air, reliably.
Why it matters
The station became a credible megaphone for the community—attracting listeners and local sponsors (average listen duration +17%, three new local underwriters in 60 days).
TV Studio + Documentary Partner (Parallel Production)
Context
The studio ran shoots as a doc partner occupied stages and crew.
Objective
Prevent resource cannibalization and keep both pipelines healthy.
My Role
Capacity planner and ops lead across studio + doc schedules.
Approach
Built a shared bookings board (stages, crews, gear) with hard locks.
Pre-planned “swing kits” for the doc team so dailies didn’t slip.
Stood up a change-control rule: swaps only via a 10-minute daily huddle.
Impact
No overruns bled into daily shoots. The doc stayed on track; the studio kept its SLAs.
Why it matters
Reputation: “ambitious projects welcome here.” That draws better collaborators—and better work (studio utilization +14% with overtime −22%, two inbound co-proposals in the first quarter).
Investigative Desk (Multimedia Rollout)
Context
A national outlet sought multi-format impact from investigations.
Objective
Create a seamless stream where stories flow across every medium.
My Role
Coordinating packaging across reporters, editors, video, and social.
Approach
Broke the story into beats: teaser, drop, follow-ups, community Q&A.
Pre-cut social/video assets that laddered back to the main piece.
Scheduled cross-desk “story health checks” to extend lifespan.
Impact
One investigation fueled weeks of smart coverage across channels without exhausting the team.
Why it matters
The outlet stopped “dumping” and started compounding—earning attention and trust beyond a single publish (series dwell time +33%; +1,200 newsletter signups from the hub).